Privacy Policy
At Packely ApS (“Packely,” “we,” “us,” or “our”), we are committed to protecting the privacy of our users and customers. This Privacy Policy explains how we collect, use, store, and protect your personal data when you visit our website or use our services.
This Policy applies to all users of our website and platform, including business clients and their representatives, and outlines how we handle personal data in compliance with applicable data protection laws, including the EU General Data Protection Regulation (GDPR), UK GDPR, Canada’s PIPEDA, and relevant U.S. and Australian privacy laws.
Packely ApS
CVR: DK40374973
Trindsovej 6, 1
8000 Aarhus C
Denmark
We operate as a business-to-business (B2B) service provider, delivering 3D product renderings to manufacturing and consumer goods companies.
We collect personal and business-related data through our website and platform in the following ways:
a. Information You Provide
When you use our contact forms, register for an account, or use our platform, we may collect:
Full name
Email address
Phone number
Company name and website
Uploaded files (e.g., product images, documents, and visual references)
Product and project-related information
b. Automatically Collected Data
When you browse or interact with our website and platform, we automatically collect:
IP address and approximate location
Device and browser information
Pages viewed and time spent
Interactions and navigation on our platform
This data is collected using cookies and similar tracking technologies.
We use cookies and similar technologies to enhance your experience, understand how our services are used, and deliver relevant advertisements. This section serves as our Cookie Policy and describes the types of cookies we use, their purpose, and your control options.
a. What Are Cookies?
Cookies are small text files stored on your device when you visit a website. They help us remember your preferences, understand user behavior, and deliver a better experience.
Cookies may be:
Session cookies, which expire when you close your browser
Persistent cookies, which remain until deleted or expired
First-party cookies, set by us
Third-party cookies, set by external services we use
b. Types of Cookies We Use
TypePurposeExamplesStrictly NecessaryRequired for core functionality (e.g., authentication, security)Session tracking, login statePerformance/AnalyticsHelp us understand usage and improve our servicesGoogle AnalyticsMarketing/AdvertisingDeliver relevant ads and measure campaign effectivenessGoogle Ads, Facebook PixelFunctionalEnhance features like language or preference settingsUI settings, last login info
c. Cookies We May Set or Load via Third Parties
Here are examples of cookies we and our partners may use:
Google Analytics – Tracks how users navigate our website (e.g., pages viewed, time on site)
Google Ads – Tracks ad conversions and enables remarketing
Facebook Pixel / LinkedIn Insight Tag – For ad targeting and analytics
Authentication tokens – Set when users log into the platform
Session ID cookies – For logged-in user experience and performance
d. Managing Your Cookie Preferences
When you first visit our website from a region where cookie consent is required (e.g., EU, UK, Canada), you’ll be shown a cookie banner. You can:
Accept all cookies
Reject non-essential cookies
Customize your preferences
You may also manage cookies manually through your browser settings:
Clear cookies from your browser
Block or allow specific sites
Use browser privacy modes or extensions
Please note that disabling cookies may affect the performance and functionality of our website and platform.
e. Legal Basis for Use of Cookies
Where required by law, we rely on your consent to use non-essential cookies (e.g., analytics and advertising cookies). For strictly necessary cookies, the legal basis is our legitimate interest in delivering a secure and functioning website.
We may share personal data with carefully selected third-party providers that support our business operations, including:
Cloud hosting and storage providers
Analytics and performance tools
Payment processors
Customer support platforms
Communication and collaboration systems
These third parties help us deliver our services securely and efficiently. We ensure they are bound by contractual obligations to protect your data and only use it for the purposes we define. Where required, we implement appropriate safeguards for international data transfers, such as Standard Contractual Clauses.
We do not sell or rent your personal data.
We retain personal data for as long as it is necessary to fulfill the purposes for which it was collected, or as required by applicable laws.
User account and profile information is retained for the duration of your business relationship with us or until you delete your account.
Some project-related information and associated content may be retained as part of our service infrastructure and business processes, in accordance with our Terms of Service.
Depending on your location, you may have the right to:
Access the personal data we hold about you
Correct or update inaccurate information
Delete your personal data (except where retention is required)
Object to or restrict certain processing
Withdraw consent, where processing is based on consent
File a complaint with your local data protection authority
To exercise your rights, contact us at contact@packely.com.
Users may also delete their accounts and personal details directly through the platform. Please note that certain content submitted during the course of a project may continue to be stored as part of our contractual obligations.
Our infrastructure and team are distributed globally, and some data may be accessed or processed outside your home country. We ensure that appropriate legal safeguards are in place, such as Standard Contractual Clauses and equivalent mechanisms, to protect your personal data.
We take security seriously. Measures include:
Encryption of data in transit
Secure authentication and access controls
Regular security updates and monitoring
Role-based access to sensitive systems
Our services are intended for business use only. We do not knowingly collect personal data from children under the age of 18.
We may update this Privacy Policy from time to time to reflect legal changes or improvements to our services. Material updates will be posted on our website, and we may notify you by email if applicable.